Rently, a leader in proptech and fintech solutions for the rental housing market, has raised $3 million in a funding round led by ESG-conscious venture capital firm Orange Bloom. The round also saw continued support from existing investors Hustle Fund, Woh Hup, Feedback Ventures, and 5i Ventures, all of whom re-upped their commitments—a strong vote of confidence in Rently’s growth trajectory and impact vision. The round values Rently at US$43 million.
This latest funding milestone not only underscores the market’s belief in Rently’s transformative technology and business model, but also highlights Orange Bloom’s strategic entry into impact-driven venture capital—backing startups that generate meaningful value for society while delivering long-term, sustainable returns. With this fresh infusion of capital, Rently is set to accelerate its mission to build a more efficient, transparent, and inclusive rental ecosystem.
Dieter Schlosser, General Partner of 5i Ventures, Board Member, and Key Investor in Rently, shared his perspective on the round’s success. “The oversubscription of this round is a proof point of the trajectory Rently, and the leadership team have demonstrated. We are very excited to have the new investors on board. The first data points from our geographic expansion to the UAE clearly show the portability of the business model and the scalability of the platform,” said Schlosser, who previously served as CEO of SoftwareONE.
Orange Bloom: A Venture Capital Firm with Purpose
Orange Bloom is a values-driven venture capital firm backing businesses that combine innovation, sustainability, and long-term societal value.
Originally founded in 2012 as a ship-recycling consultancy committed to ethical decommissioning practices in Southeast Asia, Orange Bloom’s DNA has always been rooted in circular economy principles and sustainable impact. This ethos naturally evolved into a broader mission: to invest in companies that don’t just grow—but grow responsibly.
Today, Orange Bloom has matured into an ESG-conscious venture capital firm, focusing on startups in proptech, fintech, and cleantech that address pressing global challenges. Rather than chasing hype, Orange Bloom invests in ventures that contribute meaningfully to a more resilient, inclusive, and low-carbon future.
Through capital, strategic guidance, and deep sectoral networks, Orange Bloom supports high-potential startups that are aligned with principles of environmental stewardship, social progress, and strong governance.
Beyond Capital: A Strategic Alliance for Systemic Impact
The collaboration between Rently and Orange Bloom is more than a financial investment—it's a strategic alliance designed to drive innovation and positive change in how cities and communities function. Orange Bloom brings a unique blend of technical expertise, impact-driven strategy, and a global network, complementing Rently’s deep insights into the rental housing ecosystem.
This partnership positions Rently to harness growing momentum in the proptech space, particularly as urban centers demand more sustainable, efficient, and inclusive rental solutions. With Orange Bloom’s support, Rently is set to accelerate its product development and market expansion to meet the evolving needs of landlords, tenants, and housing providers.
“We are honored to welcome Orange Bloom into our journey,” said Dominic Shacher, Co-Founder of Rently. “Their values align perfectly with our vision of building a better rental market—one that is transparent, efficient, and forward-looking.”
Rently: Innovating for a More Equitable and Efficient Rental Market
Rently’s platform is built around improving the rental experience from end to end. Through its suite of proptech and fintech tools, Rently addresses long-standing inefficiencies in property marketing, tenant screening, rent collection, and maintenance—delivering tangible value and peace of mind for all stakeholders.
Key solutions include:
Rently Marketplace: A centralized dashboard for listing, managing, and leasing properties.
Rently Care: A proactive maintenance management tool for improved service and tenant satisfaction.
Rently Pay: A secure rent automation tool that enhances cash flow and accountability.
Orange Bloom’s ESG-Driven Investment Thesis
This investment is part of Orange Bloom’s impact-focused VC initiative—a fund designed to support startups that tackle major environmental, social, and governance challenges through technology and innovation.
Rently represents an ideal fit: by digitizing and optimizing rental operations, Rently reduces administrative waste, minimizes carbon footprints, and empowers stakeholders with data-driven insights. It is not just a tech solution—it’s a blueprint for a more equitable and sustainable housing market.
“At Orange Bloom, we seek ventures that marry financial performance with measurable impact,” said Nikesh Kshirsagar, Partner at Orange Bloom. “Rently exemplifies that vision. It’s modernizing an outdated industry while introducing efficiencies that benefit landlords, tenants, and the environment.”
Why This Investment Matters
The built environment—especially real estate—is one of the world’s largest contributors to carbon emissions. Decarbonizing housing and real estate management is essential to reaching global climate goals. Rently’s platform enables smarter, leaner operations that reduce environmental impact while improving economic outcomes.
This investment also signals Orange Bloom’s dedication to shaping a new kind of venture capital—one rooted in responsibility, long-term thinking, and measurable impact.
What’s Next: Scaling Impact Together
With fresh capital and strategic backing, Rently is poised to:
Accelerate product innovation that addresses key user pain points.
Expand into new markets, both locally and across Southeast Asia.
Enhance customer experience through better onboarding, support, and training.
For Orange Bloom, this marks the first of many investments in ventures that solve real problems—not just through profit, but through purpose.
A Shared Vision for the Future
The $3M investment led by Orange Bloom is a pivotal step forward for Rently—but also a milestone for impact investing in Southeast Asia. Together, these two companies are proving that tech-enabled growth and global responsibility are not mutually exclusive. They are, in fact, two sides of the same coin.
By aligning around a shared mission of innovation, inclusion, and sustainability, Orange Bloom and Rently are not just transforming the rental market—they’re helping build a better future for how we live and interact with our homes.
